19 Nov, 2016


Hong Kong, 15 November 2016 – After Beauty World in Dubai, Gi Picco’s made another trip to the East, for Cosmoprof Asia, in Hong Kong. It presented its new product lines for 2016 – Matt Kit, Daily Kit and Natural Kit – in the fascinating setting of the Asian metropolis, a “miniature New York”, a cultural crossroads and source of the most innovative trends in an irresistible mixture of East and West.

“After Europe, Asia is the cosmetics industry’s largest world market,” said Gi Picco’s general manager Irene Inguaggiato, “and Hong Kong is probably the continent’s main business hub. In 20 years, this fair has becoming the leading event in Asia and for Gi Picco’s it’ an unmissable occasion to present our new products.”

The latest edition attracted more than 60,000 visitors and the exhibition area was extended to more than 80,000 square metres to house approximately 2,500 exhibitors.


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